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Like many announcers, good or bad, he became something of a caricature of himself toward the end of his 50 year career, but unlike many, it wasn't that much of a detriment, because he never put himself to the fore, the game always came first, and he never seemed to struggle for descriptions of it. Although they served different roles, I'd compare his later career to John Madden's, who, as he grew older and veered into self-parody, was lucky enough to be re-energiezed, by the move to Fox, by the move to ABC with Al Michaels, and finally by the joint move with Michaels to NBC. It allowed him to re-examine and up his game, but the BBC doesn't work that way. In fact, it's Michaels who may be the closest American equivalent to McLaren's talent, although he is, or was, a generalist, whereas McLaren was a rugby specialist.
McLaren also suffered somewhat as the game changed; he was, and his style remained, the epitome of when the game was still relatively amateur, when the players looked like real people, not action figures, and before our passion for telestrators and computerized statistics took over. It may seem old-fashioned now, his voice and the game of rugby I came to love in the late 70s, but they were part and parcel of a different attitude toward sport. That McLaren continued to teach PE in a Hawick school for years while doing commentary on the weekends impressed me to; those of us who are lucky enough to have to do other things for a living besides talk about sport benefit from it, just as I benefitted from listening to Bill McLaren.
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